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McKinsey & Company отправил это письмо 9 апреля 2025, 20:11. Тема: «The industries that will drive growth». В архиве Валеры письмо сохранено как скриншот рассылки с адреса publishing@email.mckinsey.com. Ниже — краткий текстовый фрагмент для ознакомления и полный вид письма на скриншоте.
Текст письма
McKinsey & Company FRESH TAKES ON BIG IDEAS A drawing of Chris Bradley ON THE ARENAS OF COMPETITION
How to identify the growth industries of tomorrow Chris Bradley
In 2005, the top ten global companies averaged about $250 billion in market cap. They belonged to a very traditional, very old set of industries, such as oil and gas, pharmaceuticals, retailing, and banking. There was just one software company on the list: Microsoft. Today, nine of these companies are no longer on the top ten list, and the companies that replaced them are from a very different set of industries. By 2023, these firms were eight times bigger than those they replaced. Looking back, it seems that something almost magical was happening.
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